Does the devaluation of the RMB have an impact on the European and American markets for LED tubes?
Although the depreciation of RMB has an impact on LED tube export enterprises, it is not significant. Enterprises should return to their own comprehensive competitiveness improvement. As Chen Hengyou said, the improvement of LED tube industry's own technology is the most important thing. .
In the Western European market, since the purchase volume of companies is not large and the market tends to be saturated, they are not very sensitive to the price of LED tubes. Therefore, the devaluation of the RMB is not very attractive to most European companies; in addition, Many companies in Western Europe enter the holiday period, so there will be no explosive growth in orders in a short period of time.
In the Eastern European market, Eastern Europe can be regarded as one of the treasures of the LED tube lighting industry, especially the lighting accessories industry. Take Russia as an example. They are very sensitive to price factors. After all, Russia is also one of the major producing countries and will purchase materials from different countries. The depreciation of the renminbi will undoubtedly reduce production costs for them. This will make the already active Russian market more active.
The North American market should be the market most affected by the devaluation of the renminbi. Because North American companies not only purchase large quantities of LED tubes, they are also very sensitive to prices, and the depreciation of the renminbi also greatly reduces costs for them. At the same time, as far as the lighting industry is concerned, because of the high market access, there are still a lot of "blanks" in the North American market. Therefore, export companies that originally specialize in the North American market should see a small increase in sales.




