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Domestic market analysis of LED panel lights

Domestic market analysis of LED panel lights


As we all know, because LED panel lights have more uniform light output, higher display index, higher frame strength, uniform light and comfortable light, they can well solve the problems of energy saving and temperature rise, and can be applied to various applications. It is widely used in office lighting and industrial lighting.


  In the field of commercial lighting, consumers have higher and higher requirements for the quality of lighting, and LED panel lights are surface-emitting, with comfortable and soft light, uniform illumination, and outstanding eye protection. According to industry insiders, LED panel lights are gradually being recognized by consumers, and the market penetration rate is also increasing year by year.


  According to relevant monitoring data, the global LED market scale was 699.6 billion yuan in 2016, while the overall scale of China’s LED industry market reached 457.6 billion yuan in 2016, a year-on-year increase of 15.35%.


  According to industry insiders, "the market share of LED indoor lighting products may reach 50% in 2020", LED indoor lighting applications are becoming more and more widespread, and the overall replacement rate is gradually rising.




  The price of LED indoor lighting products is gradually falling, and the market demand and sales are gradually increasing. LED panel lights have quickly become the "new favorite" of the LED lighting market segmentation category.


  "LED panel lights are now mainly export-oriented. The domestic market is just the beginning. Many people seem to be doing them, but they are mainly exported to India, the Middle East, Southeast Asia and other countries and regions." The relevant person in charge of Huatai Electronics said.


  In Kedeliang Lighting’s view, there may be two reasons why so many companies suddenly pay attention to LED panel lights: one is that the price is the core point, and the price of LED panel lights is gradually approaching the market demand; the other is that they see Successful examples. "In the earliest ceiling area, almost all were replaced by LED panel lights. After the successful replacement of the ceiling, it gave everyone great confidence and started to dabble in LED panel lights."


  In fact, the advantages of LED panel lights are far more than these, different from the previous lighting effects, coupled with the unique LED far beyond the life of traditional fluorescent lamps, making it by no means as simple as it is now to replace traditional products (replacement of traditional grille lamp panel Even LED side-emitting panel lights).


  In this autumn Hong Kong exhibition, many manufacturers mainly promoted panel lights (600*600mm is the best-selling model). From the feedback of these companies, the export demand of panel lights is also the largest.


In terms of product design trends, the advantage of side-emitting panel lights lies in the slimness of the lamp body, but the cost is slightly more expensive than the direct-lit type, and the higher system luminous efficiency of the direct-lit panel light is a major advantage.


  "Based on the structure of the panel light, cost control is also an advantage."


  In terms of market promotion, Kedeliang Lighting pays attention to two aspects: product appeal and market appeal: first, to find competitive product characteristics for the market, and to improve product cost performance while ensuring low cost; second, better Understand the market, grasp the demands of customers or consumers, and meet consumer needs.


  From a certain perspective, designing a reasonable product type according to the actual needs of customers is also a kind of cost control.


In the LED panel light market, there is no doubt that the "spring" of enterprises producing high-quality products and innovative capabilities has just begun.



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