Unsuitable LED products hurt the brand and hurt people's hearts
In the second quarter of 2014, the Quality and Technical Supervision Bureau of Shaanxi Province carried out quality supervision and spot checks on some products produced and distributed throughout the province. Involving brands such as Zhanwang Lighting, Zhenguan Lighting, Meite, Xijie Lighting, Jiapusi, Apex, McCart, Sanxiong Lighting, Nature Lighting, etc., the products of the second quarter of 2013 announced by the Quality and Technical Supervision Bureau of Shaanxi Province The results of the quality supervision spot check showed that 29 batches of samples of energy-saving lamp products did not meet the standard requirements, and brand products such as ROSY, Baodi Lighting, Mingpai, OTL, Keguang Lighting and other brand products were on the unqualified list.
When will "Made in China" transform and upgrade "Made in China"? Technical bottlenecks have always been a major obstacle to the development of domestic lighting companies. For two consecutive years, the Shaanxi Provincial Quality and Technical Supervision Bureau has conducted quality supervision and random inspections on some products produced and distributed across the province, and the results of the random inspections are staggering. Although the core technology of LED is basically in foreign countries, domestic enterprises can adopt the “combined boxing” approach, “foreign technology + domestic service” combination, and lay out the market in order to become bigger and stronger. After a certain amount of capital is accumulated, the development belongs to Own core technology. In this process, both accumulate brand reputation and expand the product market. Why not? Product technological innovation is the continuous driving force to open up the market. No matter how high the market share is, the final customer chooses your product, what you need is the quality of the product, the product is unique in this market, and it is your irreplaceable core. Technology. The service system and marketing model are easy to be copied or even replaced, but product technological innovation is always the core competitiveness of an enterprise.
The acceptance of the LED market is increasing year by year. In the face of low-price and low-quality products, companies get short-term benefits, unhelpful industries and unprofitable enterprises. There is legitimate competition among peers, but if it is in the initial stage of the market, it is more important for both parties to cultivate this market in a healthy manner. Try to achieve unification of technical standards to avoid mixing of fish and dragons, so that manufacturers have more room for development. Competition and cooperation coexist, and jointly cultivate the market is the kingly way.
