Lighting in different areas of shopping malls
Different types of shopping malls and different subdivisions of shopping malls have different specific requirements for lighting effects, so the focus of their lighting design is also different.
At present, the main lamps and light sources used in the environmental lighting of shopping malls include downlights of compact energy-saving lamps and fluorescent lamp brackets of T5/T8, grille lamps and metal halide lamps. Is it appropriate for LED to enter the basic lighting of shopping malls as a new generation of light sources? Experts generally believe that commercial lighting is the first general lighting application field that LEDs enter, and improving luminous flux, reliability and cost performance is the key to its rapid intervention. Shopping mall lighting can be further refined according to different occasions, and different commodities have different lighting requirements.
1 Fruit, rusty and flowers
Fresh produce and flowers have the brightest colors, and the pure white lighting effects most directly reflect verdant greens and fragrant sweet reds. Dark fruits and vegetables such as red and yellow use warm light of about 3300K, and light-colored vegetables such as green generally use 4500K-5500K cool white light, and the color rendering should be above 80. LEDs have a wide color temperature range, which can restore the most vivid and vivid colors of items, increase customers' desire to buy, and enhance the circulation and preservation of goods.
2 Meat and poultry
Fresh and high-quality meat and poultry products must look clean and hygienic, and the light pink color makes beef and mutton look fresh. Balanced lighting with warmer tones can make meat and poultry look fresher and more appealing. The use of LED light sources with low color temperature and more red spectral components can not only increase the color rendering effect of meat, but also have less infrared heat radiation, which is conducive to longer storage and anti-corrosion.
3 Seafood
Fresh and high-quality fish and marine commodity areas should use cool lighting that is different from other commodity areas. The cool white lighting effect reminds consumers of clear sea water, and can make the seafood look as if it has just been salvaged from the sea. Using LED light sources with high color temperature and more blue spectral components can not only increase the color rendering effect, but also have less infrared heat radiation, which is conducive to longer-term storage and anti-corrosion.
4 Baked and fried foods
Warm-toned lighting makes yellow baked goods even more delicious and inviting, giving them a fresh-baked feel. Stepping into the bakery section, consumers will find the light here a buff amber. The soft yellowish lighting effect evokes the warm feeling and enticing aroma of cooked pastries. The overall visual effect can be further enhanced by using the same soft, warm lighting on the shelves.
5 Jewelry category
Jewelry belongs to luxury goods, and the price is generally more expensive, so ensure that the counter is bright and eye-catching, harmonious indoor light, clearly present the correct color of the jewelry, show the meticulous craftsmanship and true color of the jewelry, attract the attention of customers, and send out the most attractive The light of people attracts customers to buy.
When choosing lighting for a jewelry store, key factors to consider include color temperature, lighting level, flicker, infrared, ultraviolet, and more. According to relevant data, jewelry can show the best appearance effect under the illumination of 3300K-7000K color temperature light. Different jewelry has different requirements, such as gold jewelry, jade and diamond lighting requirements are very different. At present, LED has become a new favorite for jewelry lighting because of its wide color temperature range, low heat generation, and almost no ultraviolet and infrared.
6 Apparel products
There are many kinds of clothing, and there are many ways to display, and natural and warm light is the best. Generally, downlights and various adjustable angle spotlights are used for accent lighting. Most of the light sources are halogen tungsten lamps and metal halide lamps, which require high color rendering. However, both tungsten halogen lamps and metal halide lamps have the characteristics of large heat generation. The use of LED spotlights and LED downlights with high color rendering can effectively solve these problems.
If the technology of color temperature adjustment is applied to clothing display lighting, it can create a shopping atmosphere that is cool in summer and warm in winter, which is of great help to the promotion of clothing products. Compared with tungsten halogen lamps, metal halide lamps and fluorescent tubes, LED light sources have some outstanding advantages, such as high luminous efficiency and energy saving; long life and low maintenance; wide color temperature range, simple and flexible control, dimmable color adjustment; LED does not contain mercury , almost no infrared ultraviolet, green and so on.
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