What are the room for expansion of the LED lighting market?
The demand for LED lighting in emerging international markets is gradually fermenting. Instead of running into a wall in the high-end markets of Europe and America, companies should shift their positions and open up these "new continents." At the same time, enterprises should have their own innovations in intellectual property rights and product standards, and pay real-time attention to new developments in foreign laws and regulations, strengthen information exchanges with foreign customers, improve product production processes and reasonably select export markets, and avoid exported products from being returned or exported. The trade risk of the recall.
According to foreign media reports, the proportion of Russian LED lighting continues to grow. In the long-term prospects, the Russian LED lighting market will account for 1-5% of the global scale, and the growth rate of the Russian LED lighting market will reach 28-48% every year. By 2014, the popularity of LED retrofits will exceed 300 million and will grow further, mainly due to energy efficiency and optimization of electricity expenditures. The current potential of the Russian lighting equipment market is 560 million euros. In order to replace all the light sources in Russia, 110 billion LED lights are needed, of which more than half will be used in commercial and consumer fields.
Russia has formally joined the WTO, and import tariffs have recently dropped to a certain extent. This has reduced the export cost of China's superior products and has smoother access to the Russian market, which is conducive to expanding China's LED product exports and increasing the profit margins of Chinese companies.
According to the analysis of the Kaitai Research Center, the total value of the Thai lighting market in 2012 was about 1.4 billion yuan, of which LED accounted for about 12%, and it is expected that the proportion will increase to 45%-50% by 2015. At present, the Thai government is vigorously implementing lighting projects, and the demand for LEDs is increasing. As long as a Chinese company obtains a certificate of origin in China, LED products exported to Thailand can enjoy zero tariffs, and the price in Thailand is 2-3 times that of domestic ones. However, light source products exported to Thailand must be certified by the Thai certification system. .
Most areas of Thailand have a tropical monsoon climate, which is hot and rainy all year round. Products exported to this country need to be protected against heat and moisture. LED companies may also consider exporting portable devices such as LED emergency lights and flashlights to the country.
In Africa, about 90% of the rural population does not have electricity, and the small streets in many cities basically do not have street lights. The basic lighting and municipal lighting markets are the most potential markets in Africa and are in urgent need of development. And the African market is at the low end of the lighting market, and the requirements for product performance are not very high. Low cost, basic lighting functions, reliable and durable, guaranteed to be free of replacement for 3 years, and simple to operate products can meet Market demand.
Off-grid solar lighting products, indoor small portable lamps, 1~5W solar LED bulbs, emergency lights, etc., street lights that can meet basic lighting needs are all products that need to be promoted urgently.
With the rapid development of modern African cities, the lighting market has not only stayed in the low-end market, but also includes a diversified mid-range lighting market concentrated in markets, stations, shopping malls and other places, which can export solar power systems, traffic lights, etc. product. In high-end lighting markets such as tourist areas and villas, garden lights and high-end street lighting products can be developed. For the public basic lighting market of government cooperation, we can develop 1~5W solar LED bulbs, 5~10 small solar LED lighting systems composed of 5~10 lamps, and 220V600W small AC power supply systems.
According to the draft "National Urban Development Plan 2011-2020" announced by the Ministry of Construction, the total investment in urban development in Vietnam from 2011 to 2020 is 1098 trillion dong (approximately US$50 billion), and the national urbanization level will reach 38% by 2015 . According to the plan, 2011-2015 investment in urban development includes USD 20 billion in new facilities and USD 3 billion in urban appearance renovation; 2016-2020 is USD 27 billion, including USD 24 billion in new facilities and USD 3 billion in urban appearance renovation. Dollar. This means that LED lighting has huge potential for expansion in the Vietnamese market and may become a new strategic base for Chinese LED companies in the future.
At present, 80% of India's lighting products come from China, and the outdoor use of LED lights is huge. The Indian government is considering converting traditional lighting systems into LED lighting systems. The annual growth rate of the Indian LED lighting market is expected to reach 41.5%. It lasted until 2015.
